Kimmel Move to 11:35 is a bust! Drops 14% in 1 night!

**Jon Hein is God** · 01-10-2013, 11:12 AM

Kimmel said before the launch that he expected to be behind Leno and Letterman.

The whole point was to establish a beach head at 11:30 to prepare for when these guys retire.

**DogStar69** · 01-10-2013, 11:14 AM

Goo for him. I don't hate Kimmel but anyone on team Howard can fuck off. I'm on team Leno because of Howard but I don't watch those stupid late night shows. Can't imagine who does.

**platini** · 01-10-2013, 11:15 AM

Originally Posted by DogStar69

Goo for him. I don't hate Kimmel but anyone on team Howard can fuck off. I'm on team Leno because of Howard but I don't watch those stupid late night shows. Can't imagine who does.

team howard

**username** · 01-10-2013, 11:21 AM

Can this be true? Howard have 13 million subscribers that listen exclusive to him. At least 3 persons per radio = 40 million listeners.

Leno, Kimmel and Letterman have combined only 10 million. Kimmel should have beaten them with 37 million viewers!

"Its the TV channel that changes the time all the time + the Olympic games"

**DaBUU** · 01-10-2013, 11:27 AM

Originally Posted by LobsterTails

Means fuck all to me, I'm in England we don't get so excited about ratings over here as we have better breeding

.

It is just funny that Howie was giving it the big push with his 20 million listeners and it failed.

You also don't know what a toothbrush is, mate.

**rilagent** · 01-10-2013, 11:31 AM

Originally Posted by Jon Hein is God

Kimmel said before the launch that he expected to be behind Leno and Letterman.

The whole point was to establish a beach head at 11:30 to prepare for when these guys retire.

Sounds like a plan but it also sounds like a John Hein excuse for a slow build.

**psxpirate2k3** · 01-10-2013, 11:35 AM

Originally Posted by LobsterTails

Means fuck all to me, I'm in England we don't get so excited about ratings over here as we have better breeding

.

It is just funny that Howie was giving it the big push with his 20 million listeners and it failed.

But if you count the 6 people round each television, the jimmy won by miles, you have to learn to use howard maths, then you win everytime!
p.s. another english guy here

**fccstandards** · 01-10-2013, 11:47 AM

All 3 shows are practically tied. I don't see how it's a bust.

**platini** · 01-10-2013, 12:14 PM

Originally Posted by fccstandards

All 3 shows are practically tied. I don't see how it's a bust.

you're in the no-spin zone, everybody else ITT are reaching just to bash stern

**Bababaloney** · 01-10-2013, 06:34 PM

Originally Posted by Anyonenow

TV By Numbers

In Late-Night Metered Markets Wednesday night:

* In night two of "Jimmy Kimmel Live" at 11:35, "Kimmel" dropped night-by-night by 14%
while "Tonight" grew by 21% in metered-market households in Nielsen's 56 metered markets.

* Versus Tuesday night, Wednesday's "Tonight" was up 21% (2.9/8 vs. 2.4/6),
"Late Show" was down 11% (2.4/6 vs. 2.7/7)
and "Kimmel" was down 14% (2.4/6 vs. 2.8/8).

And note that when nationals came in on Tuesday, "Tonight" improved its position significantly versus both Kimmel and "Late Show" in total viewers, out-delivering them Tuesday night with 3.3 million persons versus 3.1 million for Kimmel and 2.9 million for "Late Show."

You are aware that late night ratings flucuate a ton each night based on the guests for each show, etc. right?

Oh forget it...Dropping from night one to night two is a huge failure, yeah...

**Bababaloney** · 01-10-2013, 06:40 PM

Originally Posted by rilagent

Sounds like a plan but it also sounds like a John Hein excuse for a slow build.

I have a hard time believing anyone at the network expected Kimmel to just immediately lead the pack...The fact that he's beating / tying Letterman says alot more about Dave than Kimmel.

Also, if Jimmy can even simply keep these numbers steady, the network is making some big bucks!

**Big Bird** · 01-10-2013, 06:43 PM

Originally Posted by fccstandards

All 3 shows are practically tied. I don't see how it's a bust.

Still way too early to say the race is over. Leno and Letterman are mainstays at those times. Time will tell if Jimmy can build a stronger following. BTW, 3 late night shows sounds like a bit too much.

**Bababaloney** · 01-10-2013, 06:52 PM

Originally Posted by Big Bird

Still way too early to say the race is over. Leno and Letterman are mainstays at those times. Time will tell if Jimmy can build a stronger following. BTW, 3 late night shows sounds like a bit too much.

Actually I'd say the biggest loser is Conan. He's had a really tough time gaining traction since he started on TBS and now with Kimmel moving his show up and getting some pub, O'Brien's even more insignificant.

**Mr Vengeance** · 01-10-2013, 06:57 PM

Originally Posted by LobsterTails

Means fuck all to me, I'm in England we don't get so excited about ratings over here .

Well, especially since all the shows only run for 6 episodes......

**KillVampires** · 01-10-2013, 06:59 PM

Originally Posted by Bababaloney

Actually I'd say the biggest loser is Conan. He's had a really tough time gaining traction since he started on TBS and now with Kimmel moving his show up and getting some pub, O'Brien's even more insignificant.

It's actually "retraction" not "traction".

- Sal Governale